How can I earn money on Instagram in Nigeria? Well, in this article, we will go over everything you must know about how to make money on Instagram in Nigeria in 2022.
Instagram was ranked among the top social networking websites by users in 2014 with over 500 million active users, and over 50 million monthly active users. A large number of people from all walks of life use this social media platform.
Similar to blog writers, YouTubers, and anyone who’s accumulated an audience around the content they produce, Instagrammers have reach and influence found out– 2 things lots of companies have problem with.
Together, reach and influence use the opportunity for Instagram developers to check out several streams of possible earnings, whether they desire to construct an empire or just earn some extra cash and free stuff.
There are many people using Instagram in Nigeria today, from celebrities to the average Nigerian with an Internet-enabled phone.
However, did you know you can actually be making money from Instagram? Throughout this article, you will see some of the ways you can make money on Instagram in Nigeria.
The worldwide Influencer marketing industry is reportedly on track to be worth an estimated $8 billion dollars by 2020.
According to CNBC: Highest Paid Instagram Influencers
1. Kylie Jenner
Kylie Jenner (112m followers) gets paid $1 million (over N400,000,000) per Instagram post, making her the highest paid Instagram Influencer.
2. Selena Gomez
Following in 2nd place is Selena Gomez (150 million followers) coming in at $800,000 (N288,000,000) per post.
3. Cristiano Ronaldo
C. Ronaldo (137 million followers) comes in at 3rd place earning approximately $750,000 (N270,000,000) per post.
4. Kim Kardashian
Kim Kardashian (114 million followers) also gets paid $750,000 (N270,000,000).
5. Justin Bieber
Justin Bieber (112 million followers) gets paid $650,000 (N234,000,000) per Instagram post.
Coming over to Influencer marketing in Nigeria, we’ve been able to confirm that, Tunde Ednut gets paid N100,000 per post and Lasisi Elenu charges N750,000. Just to mention a few.
Can You Make Money on Instagram?
YES, you can certainly generate income on Instagram. As long as business can be expressed aesthetically and creatively for marketing purposes, you can take advantage of Instagram’s millions of users.
Now you might be thinking: right, I get that it’s possible, however how exactly can I be making money on Instagram?
How To Make Money On Instagram In Nigeria (2022)
1. Choose a Niche
Choosing a niche really matters, and this step comes first before any other step, If you are really serious about making money on Instagram in Nigeria, then choose your area of specialisation or area you know you’re best at.
You can be a chef, makeup artist, influencer, comedian, musician, writer, trader etc. You know what you are good at. So choose that.
2. Set up your Profile and Build your Followers
Okay, you’ve known your niche, what is next? Set up your profile. The second thing to do before you can start making money from Instagram is to set up a nice profile. Instagram allows you to be able to provide a link to your website on your profile. So, you want to make sure you take out time to really write a good and brief introduction. Write intro about yourself and/or your business and input a link to your website or blog.
The extent to which you can make money from Instagram has a direct bearing to the number of followers you have. Having successfully set up your profile, it is time for you to start building your followership and start marketing whatever products or services you have to offer. You want to make sure you have as many followers as possible so as to boost your chances of being seen. Once you are being seen, you can transform leads to sales, and make more money.
3. Share Quality and Relatable Contents
If you are that type that is really serious about making money on Instagram in Nigeria, you must share quality and relatable images, videos, and whatnot) with your subscribers, consistently.
Instagram is all about sharing very high-quality content; so you must ensure your contents are of very high quality. Also, it is important you keep the contents you share closely related to anything you are promoting; whether about yourself, or your products and/or services.
4. Provide Links to your Website or Blog
Make sure you provide a link on your profile which leads directly to your website. Also, for contents you share about your products; whether videos, images, or anything else.
You must make sure you have a link to your website or blog included in them such that interested individuals could copy it to their browser window, since Instagram does not support direct one click link to any site.
5. Utilize the Instagram Video Tool
Instagram has an exciting tool which you could use to your advantage in marketing your products and services, and raking in more money.
The video function is one way users can share a 15-second video to followers.
Images are nice, and they are good at promoting your business or brand. Now think about what videos can do for you. You can only imagine!
Get creative and come up with several ways you could be promoting your business and making more money using the video function.
You could get personal with your followers and share a video that encourages them to try out any latest product you have to offer. In fact, there is only so much you can actually get done using this feature.
6. Publish Sponsored Posts
One beautiful thing about this is you don’t really need a huge amount of followers to be approached by big businesses for a sponsored post. It is the level of engagement your account drives that matters.
More so, most businesses are ready to pay for the promo if it offers results. Hence, it’s easy to discover high-quality affiliate marketing programs that use recurring commissions if your recommendations earn money memberships. When done right, affiliate links can bring big cash.
7. Get an App to Make Things Easier
There are so many apps out there you could lay your hands on to utilize to manage some big tasks for you. You could get any one of these apps and use it in helping you market your business to customers.
Some very good ones include Repost, Iconosquare, Instaquote, etc. Each one comes with its own benefit. For instance, the Iconosquare helps Instagram users with statistical information such as knowing the total number of likes received, the photo which received the most likes, etc.
8. Start a Campaign or Contest
Another way you could be making money on Instagram is by starting a contest or campaign. You can excite your followers with new deals and packages such as special promotions, and convert those leads to some huge sales.
You could create some other reward package for followers who tag others just to grab as much attention to generate sales leads. One good way you can even make it interesting is by setting a deadline for the promotions, and always updating your followers about the deadline to stir some urgency in them.
9. Share Testimonials with Followers
Getting testimonials from your customers who have used your products or benefited from your services is yet another great way you could be making money from Instagram in Nigeria.
All you need do is to look for customers who are ready to give testimonials, and get them to share pictures and videos of themselves benefiting from your products and how much they enjoyed using your products.
This is a great way of giving convincing proof to your followers to get them to keep using and enjoying your products. The importance of reference can not be over emphasized.
10. Promote Yourself or your Art
Yes, you might probably be thinking ‘what do I even have to promote on Instagram?’ You really can promote yourself. Remember the goal of why you open the account is to make money from the niche you choose.
So, therefore, it is that field you want people to know about you, you really need to promote. What you don’t know is how much popularity it would bring you. In turn, this would mean more money to you.
There are a lot of people becoming famous on Instagram; the Instagram models, Instagram stars, and whatnots. Carefully search yourself, and chances are you may have something to actually promote. Something you may have not given much thought.
ALSO READ: 20 Top American Companies In Nigeria 2022
Instagram is one of the fastest-growing social media platforms with the greatest engagement, so it’s easy to earn money on the platform if you use it the proper way. From sponsored posts to social media marketing services, there are numerous creative ways for anybody to make cash on Instagram. How to Make Money on Instagram in Nigeria
In 2020, putting much time and effort on Instagram is a great investment that helps to earn money online. And it’s never ever far too late to leap on the bandwagon and monetize your Instagram account if earning money on the platform is your cup of tea.